+60%
Google Search impressions in the latest 90 days, year over year
Source: Google Search Console: 1,555 impressions grew to 2,490 in the latest complete 90-day year-over-year window.
case study
Nonprofit / San Pedro, Belize
Belize Kids
Program storytelling, supporter flows, and analytics groundwork that keep impact front and center.
belizekids.org
Industry
Nonprofit
Location
San Pedro, Belize
Founder
Don Listwin
the story
The situation.
Belize Kids, founded by Don Listwin, is rooted in real relationships with the communities it serves, but most donors are thousands of miles away. The site had to close that distance and earn trust from supporters with no prior connection to Belize.
The approach.
Prism built a warm, vivid identity inspired by the Belize landscape, program storytelling that makes impact tangible, multiple giving pathways with clear impact statements, search architecture for donors actively looking for meaningful causes, and analytics across the donation funnel.
The result.
Giving now feels immediate and concrete instead of abstract, and Google Search impressions rose 60% year over year in the latest complete 90-day window, reaching donors beyond the founder’s personal network.
measured results · verified
work highlights
What we delivered for this case
Switch between the core service work and the systems stack used to execute it.
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explainer video
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