Nonprofit / Palo Alto, CA
Canary Foundation
Accessible storytelling and donor journeys that amplify early cancer detection work.
Industry
Nonprofit
Location
Palo Alto, CA
Founder
Don Listwin
the story
The situation.
Canary Foundation funds research advancing early cancer detection, work whose importance wasn’t translating into a compelling digital experience for donors, or for the scientists who might collaborate.
The approach.
Prism developed an identity balancing hope and urgency, structured the site for both donor and research audiences, built donation pages around transparent impact and frictionless giving, and configured analytics across the giving funnel.
The result.
A digital presence that matches the importance of the mission: clearer storytelling, stronger donor trust, and measurable engagement across both audiences.
work highlights
more client work
Related case studies.
Belize Kids Foundation
Program storytelling, supporter flows, and analytics groundwork that keep impact front and center.
San Pedro, Belize
+90% Google Search impressions, year over year
Dr. Christopher B. Wong
How we helped achieve 100% patient retention during practice transition and drive sustainable growth.
Palo Alto, CA
+142% Google Search impressions, year over year
Olympic Bootworks
Two-site ecommerce system with POS-linked inventory, a Fantic Warehouse microsite, and an owned Google + email stack.
Tahoe, CA
+1,302% Google Search impressions, year over year
Want a growth system like Canary Foundation's?
Prism builds modern websites, search visibility, conversion paths, analytics, and AI infrastructure as a single connected system.