case study

Practice Transitions Institute

Consulting / San Mateo, CA

Open websitepracticetransitionsinstitute.com

case study explainer

fast walkthrough

Watch how Prism turned PTI’s reputation into visible authority online

0:000:00

watch first

Understand what Prism actually did for Practice Transitions Institute

This walkthrough shows how Prism built the site, search presence, and trust infrastructure for a firm guiding dentists through one of the biggest decisions of their careers.

what this walkthrough covers

1Why PTI needed a site built for long-consideration, trust-heavy decision-making.
2How Prism translated the six-stage process into a warmer, more authoritative web experience.
3What changed in local visibility, conversion paths, and analytics clarity.

Start with the video for the fast narrative, then scroll into Prism’s work stack below for the specific systems, channels, and tooling behind the engagement.

work highlights

What we delivered for this case

Switch between the core service work and the systems stack used to execute it.