Need
The customer explains the job.
Not just a keyword. They can describe the outcome, constraints, timing, and location in their own words.
Prism for ChatGPT Ads
Independent managed serviceThe next search bar is a conversation. Prism is an independent agency that helps eligible advertisers plan campaigns, landing paths, and measurement. OpenAI controls access, approvals, placement, and delivery.
Prism access
Consultation code required
Placement
Sponsored, below the response
Next step
30 minutes with Prism
The trust standard
The ad gets its own space. The answer stays independent. The placement has to earn the next click on its own.
Ads run separately from the model. Advertisers cannot shape, rank, or alter ChatGPT’s response.
Advertisers do not receive chats, history, memories, or personal details.
Ads appear below a response, clearly marked as sponsored and separate from the answer.
OpenAI says advertisers receive aggregate, non-identifying performance data such as total views and clicks.
OpenAI's current ads documentationThe moment
Search starts with a query. ChatGPT can start with a fully described need. That changes the standard for relevance.
Need
Not just a keyword. They can describe the outcome, constraints, timing, and location in their own words.
Match
The campaign needs a clear reason to appear: a useful product, service, or next step that fits the ask.
Action
A labeled placement can move an interested person to the right landing page, offer, or booking flow.
The Prism program
A Prism invitation unlocks our consultation, not platform access. If your OpenAI account is eligible, Prism can turn the opportunity into a clear offer, credible destination, and measured launch.
Enter the code from Prism or your referrer to unlock our private consultation. The code does not create or guarantee OpenAI advertising access.
We decide what deserves the click, who it is for, and where that attention should land.
Prism prepares the campaign, creative direction, landing path, measurement, and operating plan.
We use the tools available to your account, read aggregate performance, and refine what happens next.
Private Prism access
Enter the invitation from Prism or your referring partner. Once verified, Enzo's private 30-minute booking link appears here. This code has no effect on OpenAI account eligibility.
Format
Zoom
Duration
30 minutes
Invite required
This program is invite only. Enter the code from Prism or your referring partner to reveal Enzo's private booking link.
Clear answers
OpenAI says ads can appear below the end of a response. They are clearly labeled as sponsored and visually separate from the organic answer.
No. OpenAI says ads run on separate systems from the chat model. Advertisers cannot shape, rank, or alter ChatGPT’s responses.
No. Advertisers do not receive chats, history, memories, or personal details. They receive aggregate, non-identifying performance data such as views and clicks.
OpenAI provides its own advertiser sign-up and controls product availability, account eligibility, and approval. Prism’s invitation-only service is separate: our code unlocks a private strategy call, not OpenAI access.
We examine your offer, audience, landing path, and readiness. You leave knowing whether the channel fits and what Prism would build next.
Verify your Prism invitation, book the call, and assess whether the channel fits. OpenAI separately controls advertiser access and approval.
Verify invitation