prism blog
Thoughtful breakdowns on design, development, and digital strategy from the Prism team.
Seedance 2.0 reset the economics of video creation for small businesses. Here's what it does, why it matters, and five practical ways to use it now.
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When we publish new experiments or playbooks, we’ll send you the highlights so you can apply them faster.
We publish practical notes on product design, engineering, and modern SEO—how to ship faster, write clearer interfaces, and measure what matters. Each post is written from real client work and experiments, not theory.
An honest breakdown of DIY builders, freelancers, agencies, and niche platforms, plus who Prism is actually built for.
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The gap between what AI can do and what most business owners think it can do is now dangerously wide. Here's the honest version.
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Meet Gwen, Prism's AI powered growth partner helping clients move faster with nonstop execution, analytics, and optimization.
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a real seo detective case: a beverly hills dentist got most of their traffic from china—here’s how we traced it to old backlink spam and cleaned it up.
Read posta dentist-first dental seo guide: how maps + organic rankings work, what to fix first, and a 30-day plan to earn more calls and bookings.
Read posta practical guide to hiring the right local seo agency: what to ask, what to avoid, and how to judge results beyond vanity rankings.
Read posta dentist-focused, step-by-step guide to win visibility in google ai overviews, chat-based assistants, and maps—without doorway pages or keyword stuffing.
Read posta step-by-step checklist to rank a dental practice higher in google search and maps with listings, reviews, service pages, and iteration.
Read posta 30-day playbook for facebook ads for dentists: offer-first campaigns, creative, lead forms vs landing pages, and call tracking.
Read posta practical checklist for hiring the right seo consultant for your dental practice—maps, on-page, technical seo, reviews, and reporting tied to calls.
Read postthe real 3-year seo journey prism took to go from near-zero traffic to hundreds of daily impressions—and how to copy it.
Read posthow prism helps local businesses get found, trusted, and chosen through ai-ready websites, paid ads, and optimized listings.
Read postthe structured data issue that kept our site health stuck at 92%, how swapping models fixed it fast, and a founder-ready seo checklist.
Read postthe strategy behind the video: how we combine ai, google search console, and clean architecture to build a compounding seo flywheel.
Read postunderstand how relevance, proximity, and prominence drive google maps results—and follow a 2025 checklist to boost your local visibility.
Read postturn cold traffic into qualified leads by offering value before you pitch.
Read postads paused with a destination not working policy? allow adsbot, clear security blocks, and appeal the review in minutes.
Read postsee “eligible (limited)” with a health in personalized advertising notice? understand the policy, keep running, and stay compliant.
Read postlearn how ai assistants like chatgpt, claude, and gemini decide what to surface—and how your business can stay visible with geo, clarity, and freshness.
Read postthe five-platform playbook local businesses need to keep reviews driving visibility, credibility, and ai-ready trust in 2025.
Read postprism founder enzo sison stress-tests lovable's latest release against replit, cursor, and vercel to see if it's ready for real client work.
Read postexplore how ai agents, instant checkout, and agentic commerce reshape discovery, trust, and conversions for local businesses—and how to get agent-ready.
Read postdeploy answer engine optimization (aeo) to earn citations inside chatgpt, perplexity, and other ai assistants with a focused 30-day plan.
Read postlaunch a lean, testable paid engine in days—not months—and use ai to do the heavy lifting.
Read postbe early to the next ai platform opening. build a context moat, get agent-discoverable, and ship 3 high-impact experiments in 30 days—before the window closes.
Read poststop chatting. start speccing. a spec-first approach to gpt-5 with templates, failure modes, and a one-week rollout.
Read postyour unique taste × one acute pain × free secrets → paid implementation. give away the playbook. sell the doing.
Read postmost teams overcomplicate growth. in the gpt-5 era, the constraint isn’t what’s possible—it’s the loop speed between idea and result.
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a jaw-dropping case study reveals how a 4-hour ai sprint beat 20-year-old competitors. here's the framework every small business needs.
Read postdiscover how google's ai search features are helping local businesses get more qualified leads and foot traffic in 2025.
Read postdiscover how the prism flywheel system transforms your online presence into a lead-generating machine without the social media grind.
Read postlearn practical ai-first strategies to help your small business thrive as ai search features change how customers find you online.
Read postlearn how grok 4 helps small business owners extract and organize old website content, creating a practical content flywheel for growth.
Read postai answer boxes are siphoning traffic; here's how prism's post-click strategy keeps your brand visible and valuable.
Read postCluely reached a $6M ARR run rate in under two months. Explore the five pillars behind this lightning-fast growth.
Read postlearn how to adapt your seo strategy for the ai search era with this comprehensive guide on ranking in chatgpt, gemini, and perplexity.
Read posthow i turned a single youtube video into a complete content strategy in one afternoon.
Read postlearn how to future-proof your website with this actionable seo checklist built for the age of ai-powered search.
Read postthe age of ai is upon us. discover timeless principles from 27 legendary entrepreneurs that provide a powerful framework for thriving in the ai revolution.
Read postenzo from prism conducts a live experiment on ranking in ai search (chatgpt, gemini, grock, perplexity) and shares key takeaways for businesses.
Read postdiscover how ai tools like chatbots, smart advertising, and seo can help your dental practice attract more new patients without technical expertise.
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